Our key focus is on researching, conceptualising, developing and implementing digital strategies focusing on increasing omni-channel customer acquisition.

We are always thinking (obsessing) about not only getting the foundational blocks right but also a long term strategy for growth:

• Clear segmentation of your marketing channels 

• Being able to calculate acquisition cost per customer segmented by the marketing channels 

• Scaling up at least two of the channels that yield ROI / sales once have significant data

• Usable data on customer retention / repeat customers 

• Understand which channels are lucrative and where we need to pivot/look at different channels